AI Automation for FMCG & Retail

End-to-end AI automation for FMCG brands that

calls every retailer. captures reorders. announces new schemes. collects market feedback.

We automate your retailer outreach — AI calls to every outlet, reorder capture, scheme updates on WhatsApp, distributor notifications and weekly market reports.

AI calling
AI agent on a live call
Ramesh G. · Gupta Stores, Indore · Weekly reorder
Stock checked Stock checked
Reorder: 12 cases Reorder: 12 cases
Diwali scheme shared Diwali scheme shared
Works with Google Sheets HubSpot Zoho WhatsApp Google Calendar
Free 30-min strategy call

Reach every retailer, every week

Tell us about your brand and distribution network. We'll show you how our AI automation would call, take reorders and collect feedback.

    Your information will be securely sent to and stored in Google Sheets for the purpose of processing your form submission.

    No obligation · Setup done by our team · We never share your details.

    Not another SaaS tool

    We plug into the system you already use

    Your retailer lists, distributor network, DMS or ERP exports, even a weekly Excel beat plan. We set up an AI calling system around them, so every outlet is called for orders and feedback, written back where your sales team already works.

    1
    Outlet lists come inFrom the systems you already use

    DMS / ERP exportsSAP · Salesforce · your DMS

    NEW

    Retailer listsGeneral & modern trade outlets

    NEW

    Distributor networkDistributor & stockist contacts

    NEW

    Excel / Google SheetsUpload or live-sync a sheet

    NEW

    WhatsApp & missed callsInbound order requests

    NEW
    SM

    Next outlet: Sunrise Mart
    Weekly reorder · retailer list

    2
    AI calls every outletReorders, schemes & feedback
    3
    Order & outlet dataSynced to your ERP or sheet
    Order placed

    Call recording1:24 · saved to outlet

    Order40 cases · 6 SKUs

    Stock checkLow on 3 SKUs

    Next actionDelivery · Fri

    ERP order createdSynced to DMS / ERP
    Sheet row syncedExcel / Google Sheets
    Distributor alerted
    No new app for your sales teamNo per-seat licenceWorks with your DMS, ERP or a sheetThousands of outlets every week
    We call every outlet and contact from
    Retailer lists Retailer lists
    Distributor network Distributor network
    DMS / ERP exports DMS / ERP exports
    Sales beat plans Sales beat plans
    Kirana stores Kirana stores
    Modern trade outlets Modern trade outlets
    Chemists & pharmacies Chemists & pharmacies
    HoReCa accounts HoReCa accounts
    WhatsApp enquiries WhatsApp enquiries
    Missed calls / IVR Missed calls / IVR
    Consumer helpline Consumer helpline
    Survey panels Survey panels
    Retailer lists Retailer lists
    Distributor network Distributor network
    DMS / ERP exports DMS / ERP exports
    Sales beat plans Sales beat plans
    Kirana stores Kirana stores
    Modern trade outlets Modern trade outlets
    Chemists & pharmacies Chemists & pharmacies
    HoReCa accounts HoReCa accounts
    WhatsApp enquiries WhatsApp enquiries
    Missed calls / IVR Missed calls / IVR
    Consumer helpline Consumer helpline
    Survey panels Survey panels
    Sound familiar?

    Why FMCG brands miss reorders across their retail network

    Retailers reorder from the brand that checks in first.

    Reps can't reach every outlet.

    Reps can't reach every outlet.

    Smaller and far-off retailers go weeks without a call.

    Out of stock. Nobody knows.

    Out of stock. Nobody knows.

    Shelves stay empty until the next beat visit.

    Schemes don't reach the shelf.

    Schemes don't reach the shelf.

    Retailers never hear about offers meant for them.

    No real view of the market.

    No real view of the market.

    Feedback on price and competition arrives late — or never.

    Our AI automation system fixes all four — without a bigger field or calling team.

    What we build for you

    A complete AI automation system for FMCG distribution

    Not a calling tool. We design, build and run your whole retailer-outreach workflow. AI calling sits at its core — and everything around it is automated too.

    Outlet data sync

    Outlet data sync

    Retailer and distributor lists synced from your sheet or DMS.

    AI voice calling

    AI voice calling

    Core

    AI tele-sales agents call outlets, take reorders and collect feedback.

    WhatsApp automation

    WhatsApp automation

    Order summaries, schemes and payment reminders sent automatically.

    AI automation system
    Your AI automation system Designed, built & managed by our team
    DMS & CRM sync

    DMS & CRM sync

    Every order and response synced to your sheet, DMS or CRM.

    Beat scheduling

    Beat scheduling

    Weekly call cycles planned by beat, region and outlet type.

    Market reports

    Market reports

    Weekly reports on reorders, stock gaps and market feedback.

    How the automation works

    How our FMCG automation works: stock check to delivery

    Call list ready
    Monday

    Call list ready

    Outlets pulled from your sheet or DMS.

    AI calls each outlet
    + minutes

    AI calls each outlet

    Many calls run in parallel.

    Stock checked
    On the call

    Stock checked

    Fast and slow-moving SKUs.

    Reorder captured
    On the call

    Reorder captured

    With schemes applied.

    Distributor notified
    Same day

    Distributor notified

    Orders shared for dispatch.

    Market report
    End of week

    Market report

    Feedback and trends in one sheet.

    Inside the system: the AI call

    Friendly AI retailer calls — not robotic surveys

    The AI talks like your best tele-sales executive. Then the automation takes over: order logged, WhatsApp sent, distributor notified.

    AI agent
    Aisha · AI tele-sales agent
    On call · 01:42
    AI agent

    Namaste Ramesh ji, this is Aisha from FreshFoods, calling for your weekly stock check. Is this a good time?

    Buyer

    Yes, go ahead.

    AI agent

    How is the stock of our 1-litre juice packs? Last week you ordered 10 cases.

    Buyer

    Almost finished. Send 12 cases this time.

    AI agent

    Done, 12 cases. Our Diwali scheme also gives 1 free case on every 10. Shall I apply it?

    Buyer

    Yes, please add it.

    AI agent

    Added! Your distributor will deliver by Thursday. I'm sending the order summary on WhatsApp.

    Then
    Order · auto-filled 🛒 Reorder
    Outlet Outlet Gupta Stores, Indore
    Contact Contact Ramesh G.
    Product Product Juice 1L · 12 cases
    Scheme Scheme Diwali 10+1 applied
    Delivery Delivery By Thursday
    Order captured
    Order captured 12 cases + 1 free · synced to your sheet
    WhatsApp sent
    WhatsApp sent Order summary to the retailer
    Distributor notified
    Distributor notified Delivery by Thursday
    Speaks: English Hindi Hinglish + regional languages
    Hear a sample call for your brand
    Before vs. after

    Retail distribution: before and after AI automation

    Your team today
    No
    Outlets contacted weekly Only those on the rep's beat
    No
    Reorders Wait for the next visit
    No
    Scheme awareness Patchy
    No
    Payment follow-ups Irregular
    No
    Market feedback Late and anecdotal
    No
    Scaling up Needs a bigger calling team
    With our AI automation
    Yes
    Outlets contacted weekly Every outlet on your list
    Yes
    Reorders Captured on the call
    Yes
    Scheme awareness Every retailer informed
    Yes
    Payment follow-ups On schedule, every time
    Yes
    Market feedback Structured, every week
    Yes
    Scaling up No extra headcount
    Get this for my brand
    What we automate

    Distribution workflows we automate, end to end

    Retailers
    Stage 01

    Retailers

    Weekly reorder calls Weekly reorder calls
    Stock availability checks Stock availability checks
    Scheme & launch announcements Scheme & launch announcements
    Payment reminders Payment reminders
    Distributors
    Stage 02

    Distributors

    Secondary sales updates Secondary sales updates
    Order & dispatch updates Order & dispatch updates
    New distributor onboarding New distributor onboarding
    Claim & settlement follow-ups Claim & settlement follow-ups
    Market & consumers
    Stage 03

    Market & consumers

    Retailer feedback surveys Retailer feedback surveys
    Competitor & pricing checks Competitor & pricing checks
    Consumer satisfaction calls Consumer satisfaction calls
    Complaint follow-ups Complaint follow-ups
    Built for:
    Food & beverage brands Food & beverage brands
    Personal care & beauty Personal care & beauty
    Home care products Home care products
    OTC & wellness OTC & wellness
    Baby & kids products Baby & kids products
    Distributors & super-stockists Distributors & super-stockists
    Done for you

    You build the brand. We run the AI automation.

    No software to learn. No tech team needed. Our team sets up and manages everything.

    Share your process
    01

    Share your process

    One call. Tell us your products, outlets, schemes and ordering process.

    We build & connect
    02

    We build & connect

    We map your workflow, script the calls, train the voice agent and connect your sheets, DMS, CRM and WhatsApp.

    Go live in days
    03

    Go live in days

    The agent starts calling. We monitor, tune and report — every week.

    FAQ

    AI automation for FMCG & retail — FAQs

    Is this just an AI calling tool?

    No. We build and manage a complete AI automation system for your distribution network — lead capture, AI calling, WhatsApp, CRM updates, scheduling and reporting, all connected. AI calling is one important part of it.

    Can the AI take orders on the call?

    Yes. It captures SKUs and quantities and syncs them to your sheet, DMS or CRM for processing.

    Can it call thousands of retailers?

    Yes. Calls run in parallel, so your whole network can be covered in hours, not weeks.

    Can it speak Hindi and regional languages?

    Yes. We set up the agent in the languages your retailers use.

    Will it replace our field sales team?

    No. It covers the calls your reps can't make, so they can focus on key outlets and new distribution.

    Do I need any technical setup?

    No. We're a done-for-you AI automation agency. We design the workflow, build the integrations and manage everything after launch.

    Call

    Thousands of retailers. One AI agent. Every week.

    Book a free 30-minute call. We'll map out exactly how an AI automation system would work for your brand.

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